81/82 Partner Jason “JRoc” Craig

Jason Craig (JRoc to his friends) and partner Ryan Labbe are taking Las Vegas’ nightlife scene by storm. The duo’s company, 81/82 has partnered with Andy Masi and the Clique Hospitality Group. After the recent opening of the Clique Lounge at the Cosmopolitan, they are preparing more new venues with exciting contemporary twists to bring new flavor to Vegas and San Diego nightlife. I sat down with JRoc to learn a little more.

JRoc moved to Vegas as a teen and went to UNLV. He spent his youth in athletics, specifically boxing, which is where his nickname came from and he continues to box and is a self-proclaimed “gym rat”. After UNLV, JRoc did a tour with the Marine Corps in Iraq. No mean feat there. The military experience provided him with a unique view and mindset about business. He is driven to be the best version of himself. He’s reliable, on time, gets the job done and says, “[After that] I feel I can do anything I put my mind to. I can figure it out on my own or [find the right people to help me].” Immediately upon his return to civilian life, he entered the nightlife industry where he met his now business partner Ryan Labbe.

JRoc on the right and business partner Ryan Labbe of 81/82. Photo courtesy of Fingerprint Communications

JRoc on the right and business partner Ryan Labbe of 81/82. The brains behind Clique Lounge
Photo courtesy of Fingerprint Communications

Partners Ryan Labbe and JRoc both are veterans of the Vegas night life scene and have worked at top spots throughout the city including The Palms and the Hard Rock Hotel & Casino. They have done everything in the industry including event management, talent management and event planning. They make a great team because they have different life experiences and skill sets that complement one another. Ryan is strong on the operations side and JRoc is strong on the marketing side and both have excellent client relations skills to make 81/82 a hot player in the nightlife market. The team has their finger on the pulse of what is on trend and what is going to play to any given market. In addition to their partnership with Clique Hospitality group, JRoc and Ryan also work with 50 Bleu Vodka and ResQwater in marketing and public relations capacities for their launches and cross market promotions. JRoc, independent of 81/82, works with Stitched menswear in marketing. You can find their store at the Cosmopolitan.

Having come of age in Vegas, JRoc has seen a lot of changes in the way business is done here for the nightlife industry.

He worked as a bartender, manager and marketing professional before starting 81/82 with Ryan in 2012. As a nightlife entertainment professional, JRoc has seen the advent of specialty cocktails, hand crafting of house specific ingredients and watched the microbrewery industry explode. We talked about trends, and he cited gin as a big trend in the cocktail world. Clever uses that even someone who doesn’t like gin’s strong flavor can get behind. When asked about food trends he feels, like I do, that “old school” is getting ready to make its voice heard. Going back to basics, getting away from the complicated and keeping it simple, elegant and almost homey in flavors if not in presentation. He cited Carbone as a recent star on the scene that is doing exceptional personalized service with old school flavors that he sees as coming to the forefront.

Expansion is the goal of 81/82, working with the Clique hospitality group and independently in the future. They are taking it one step and one venue at a time so all of the details are perfect, unique to the venue and exciting for regulars and tourists alike. They know in markets with tourism as a major part of the business, that locals can’t be left out; expect to see seasonal drinks and menu items appear to keep the spaces fresh and inviting for everyone.  Near future plans include a nightclub here in Vegas with an additional venue in the heart of the Gaslamp District of San Diego. The San Diego location will have a small bites menu like Clique Lounge and plans are to open within 2016. The nightclub will of course be more focused on cocktail and music cultures and current plans are to see an opening next year. With Clique as a barometer of things to come, anything 81/82 does is sure to be a success and a fun venue in which to spend time.

When you go to Clique Lounge, be sure to experience the table side cocktail service.

It is unique, fun and you get a cocktail, a show, and you will learn something new. Currently they are featuring a smoked cocktail which is right on trend. Also offered are table side infusions and fired cocktails.

Try this cocktail from the table side service cart. Yes, that is a banana in the smoke.

Try this cocktail at Clique from the table side service cart. Yes, that is a banana in the smoke. 

 

For the Love of Cocktails – Meet the Masters

Four of the greatest minds in cocktails come together for one incredible night.

There are few things in life more civilized than a nattily dressed bartender mixing up fantastic cocktails in a gorgeous lounge setting. The experience is made even better when you are being served by the top mixologists in the world and you learn something too. That is what the Meet the Masters event is all about. This event is part of For the Love of Cocktails (FTLOC), February 10th – 12th in Las Vegas. Four smartly dressed, exciting professionals behind the bar at one time mixing up specialty cocktails created specifically for this event as well as cocktails on demand. Of course each cocktail will feature your favorite premium brands, fresh ingredients and precise techniques.

Salvatore Calabrese

Salvatore Calabrese

I am a showman and plan to make sure that all who attend leave having had a cocktail experience like no other!! – Salvatore Calabrese

Salvatore Calabrese, The Maestro, has won dozens of awards in the field. He most recently was awarded the Industry Legend Award by Imbibe Magazine in 2015. He is perhaps most well-known for creating the world’s most expensive cocktail at the Playboy Club in Mayfair, London. At a whopping £5,500 per glass, including spirits with a combined age of 730 years, it is indeed an experience. In addition to several books, Salvatore is responsible for creating some of the most sought after cocktail experiences in the world from the Amalfi coast to our very own Bound by Salvatore in the Cromwell, the site for this exceptional event.

Tony Abou-Ganim

Tony Abou-Ganim

Las Vegas is perfect because of the bartending community! FTLOC is an opportunity for us to showcase our wonderful profession and the bartenders who make it so special.  – Tony Abou-Ganim

Tony Abou- Ganim, The Modern Mixologist, is a familiar face if you watch cooking and cocktail competitions and demonstrations.  He has made countless television appearances on programs ranging from Good Morning America to Iron Chef. The author of two cocktail cookbooks, his instructions are simple enough for a novice to follow (and end up looking like a rock star!), with complex flavors that experienced professionals can appreciate. Alongside his innovative mixology, he is also the founder of the Helen David Relief Fund (HDRF)*. The HDRF is the charity recipient of FTLOC and provides financial assistance to bartenders and their families that have been afflicted with breast cancer. His most famous cocktail, The Cable Car, was created for Harry Denton’s Starlight Room at the top of the Sir Francis Drake Hotel in San Francisco.

Julio Cabrera

Julio Cabrera

My passion is my best tool. My smile, my secret ingredient – Julio Cabrera

Based out of Miami’s Regent Cocktail Club, Cuban native Julio Cabrera offers his unique spin on bartending. He labels himself a cantinero which is a professional bartender in Cuba with certified education in the field. In fact, he started the Cantinero Education program here in the states with Bacardi and has plans to expand it across the country. Growing up in the hospitality industry, he didn’t anticipate being a cantinero, but when the opportunity presented itself, he took it. His 25 year career has spanned the world and he is, in part, responsible for the renaissance of the cocktail scene in Miami. Like his fellow Masters, Julio is highly regarded, having multiple awards to his resume. He is however, the only GQ cover model in the bunch (Most Imaginative Bartender of the Year 2013). Julio says, “In Cuba to be a cantinero or bartender you have to go to school for one or two years. It’s a profession, when you go to school to be a cantinero it’s for life.”

Francesco Lafranconi

Francesco Lafranconi

We are fine promoters of civilization. – Francesco Lafranconi

Francesco Lafranconi, the Executive Director of Mixology and Spirits Educator for Southern Wine & Spirits of Nevada rounds out the all-star slate of top-tier mixologists. Dashingly dressed and supremely sophisticated, he is a favorite of A-listers and fellow professionals because of his passion for the craft. Multiple award-winning, with an incredible career spanning Europe and the US, he is a fixture in the Las Vegas cocktail scene. His proudest achievement is founding the Academy of Spirits and Fine Service, a 12 week program designed to imbue cocktail professionals with the same enthusiasm and perfect technique he brings to every cocktail. His motto is, “We’re not drinking, we’re learning.”

Watch four amazing cocktail presentations, each designed by a Master and take advantage of one on one time with each Master, get books signed, and make great conversation. Start the evening with a one-of-a-kind experience at Bound by Salvatore at the Cromwell and continue the evening of outstanding flavors with a five course dinner and rare wine pairing at Giada. Seating is limited at this extraordinary, once in a lifetime event. For more details, the menu and ticketing, visit the FTLOC website. To sweeten the deal, half of your ticket price will be donated to the HDRF.

*The Helen David Relief Fund is administered by the USBG National Charity Foundation, a U.S. registered 501(c)3 nonprofit

Photo of Julio Cabrera courtesy of Julio Cabrera, used with permission

All other photos courtesy of BackBar USA, used with permission.

For the Love of Cocktails by Bar Back USA

Does your sweetheart love good cocktails? Are you looking for something fun, different and exciting to do for Valentine’s Day in Vegas? Would you like to give to a charity AND attend a stellar event with the love of your life? I have a great idea for you!

The gorgeous Skyfall Lounge at The Delano offers jaw dropping views of Vegas

For the Love of Cocktails, produced by Back Bar USA, is a jam packed three day cocktail extravaganza culminating on Friday February 12th with the Grand Gala at Skyfall Lounge at The Delano, presented by MGM Resorts International. Imagine attending a swank Happy Hour at 5 pm at the Franklin in the lobby of The Delano. Then soar 64 floors to the top of Las Vegas to the Skyfall Lounge for even more festivities. Stunning views of the Las Vegas Strip, delectable food created specifically for this event by acclaimed chef Alain Ducasse and 25 Master Mixologists crafting cocktails all in one evening? Where do I sign up?!

Your Favorite Mixologists serve up your favorite brands in exciting new Cocktails

For the Love of Cocktails Mixologists

For the Love of Cocktails Mixologists

Live music and entertainment form a backdrop to the tinkling of ice cubes. Mixologists from all over the country entertain as well with stories and info on the cocktails they are serving. You can expect every possible flavor profile to be present – sweet, spicy, savory, sour, smoky and more. Look for Las Vegas based cocktail professionals from your favorite cocktail lounges on the strip as well as brand ambassadors from all over the world. Of course your favorite premium spirits and bubbles will be featured – Knob Creek, Tito’s, Veuve Clicquot, Hendrick’s, Campari, Avión and more than a dozen others.

A mixologist appears at For The Love Of Cocktails' Grand Gala at the Delano Las Vegas at the Mandalay Bay Resort and Casino on Friday, February 13, 2015, in Las Vegas. (Photo by David Becker)

A mixologist appears at For The Love Of Cocktails’ Grand Gala at the Delano Las Vegas at the Mandalay Bay Resort and Casino on Friday, February 13, 2015, in Las Vegas. (Photo by David Becker)

General Admission tickets for the Grand Gala are still available at $150 and more than half of that price goes to the Helen David Relief Fund (HDRF). Founded by world renowned Master Mixologist Tony Abou-Ganim to honor his cousin Helen David (famed Brass Rail Bar Maven of Port Huron, Michigan) the HDRF provides assistance to women in the bar industry in their fight against breast cancer.* Helen David beat breast cancer twice and the fund in her name helps provide financial assistance with screening and treatment to women in the bar industry all over the country. This is a heart tug for me because my sister is a breast cancer fighter and survivor. Could this event get any better? If you really want to WOW! your Valentine, a limited number of VIP tickets are still available for $375 giving you all access passes to all the events for three full days with half of that going to the HDRF.

For the Love of Cocktails - Tony Abou- Ganim and friends.

For the Love of Cocktails – Tony Abou- Ganim and friends.

What to wear? For the Grand Gala, semi-formal cocktail attire is suggested. For complete details on the events, check out the website.

*The HDRF is administered by the United States Bartenders’ Guild (USBG) and is a 501c3 organization.

Bar Back USA is the leading beverage marketing force in Las Vegas.  Back Bar USA provides creative, cutting-edge, marketing and promotional campaigns for the nation’s leading suppliers, wholesalers and retailers.  Back Bar USA produces For The Love Of Cocktails in association with MGM Resorts International, Downtown Project, Caesars Entertainment, and the Las Vegas Visitors & Convention Authority.

 All photos in this piece are courtesy of Bar Back USA used with permission

The Best Damn Bloody Mary Mix? Make It At Home!

Happy New Year! All through the blogosphere, writers are sharing how to be a better you and ideas for New Year’s Resolutions. Quit Smoking. Clean Eating. Exercising. Learning something new. Being a better homemaker. Eating less. Drinking less…Yeah. Okay. That’s fine for THEM, but my readers expect something else, so…here is a little something to whet your appetite for the New Year. Drink more Bloody Marys! They have vegetables; that means they are healthy! The recipe for the best damn Bloody Mary mix you can make at home is at the end. There are some incredibly over the top versions out there with bacon, sliders and shrimp cocktail attached to the rim of the glass in addition to, or in place of, the traditional garnish of celery. I actually like pickled veggies with mine. Olives, asparagus, okra, string beans, caper berries and cornichons all have made appearances on my cocktail skewer. As Friend Danielle says, “It’s like a salad in a glass!” I’m healthy that way. Friend Lynn says she doesn’t need “the salad” and opts for just a cornichon or olives.

The Bloody Mary, the hangover cure of choice and brunch staple started out simple enough but has changed and morphed into so much more. The first time I saw a Bloody Mary bar I giggled with glee. They are quite common here in Vegas, but sadly the best one has disappeared with the closing of Kerry Simon’s joint at The Palms. If you have never been to a brunch Bloody Mary bar, here is the gist of it: the house pours your vodka on ice and you saunter up to a buffet of ingredients to make your Mary the way YOU like it. Think hot sauces, horseradish, lemons, limes, veggies and tomato, V8™ and Clamato™ juices. At Simon it was a “bottomless” add-on to your brunch, but most places it is priced per drink.

This is easy to do at home for a get together. Recently Friend Lillian and I hosted a baby shower for fellow blogger Apryl and had a Mary & Mimosa bar. In our house we love pint glasses for everyday use because they are sturdy and we “borrow” logoed ones from bars (See the photo above? It’s a Modelo glass). The bonus is that each one has a different logo, so the glass itself acts like a “wine charm” so you know which glass is yours if you set it down someplace.

For the holidays I have discovered that I like to gift folks with something made by me if they are local (shipping is not my forte and I often send digital gift cards to out of towners so I don’t have to deal with the Post Office or other shippers). This year my Posse received Bloody Mary Gift bags, complete with handmade gift tags, a bottle of vodka, cocktail napkins, homemade Bloody Mary mix and house pickled veggies. All were canned by me (except the vodka…duh!) including the Bloody Mary mix (recipe follows with instructions for canning).

Everything was made by me except the Vodka - DUH! (L - R - Pickled Padron Peppers, Mary Mix, Pickled Curried Cauliflower)

Everything was made by me except the Vodka – DUH! (L – R – Pickled Padron Peppers, Mary Mix, Pickled Curried Cauliflower)

The original recipe was created by Chef Michael O’Donnell of T.W. Garner, the makers of Texas Pete™. He designed it to be used for Bloody Marias where you replace the vodka with Tequila. I have tweaked it a smidge to MY liking. FYI – it tastes great on its own too.

Tips:

  • When using the Mary mix, you can choose vodka, gin or tequila as your booze of choice and it will taste great no matter what.
  • The recipe doubles and triples easily and if you are canning it, you really want to double or triple it because the main recipe makes about 6 cups.
  • When choosing your salsa, go for medium, you can always add more hot sauce to your glass. Whatever salsa you choose will slightly change the flavor of the final product (DUH!). For my gifts this year, I used Texas Pete™ commercial salsa (no, you can’t buy it in stores, so yours will not taste EXACTLY like mine).
  • I love horseradish in mine, but I wasn’t sure how it would work out in the canning process so I add it at time of service.
  • For your vegetarian friends, they do make anchovy free Worcestershire sauce. Most “store brands” are vegan, just read the label. No need to pay a ton for vegan sauce.

 

The Best Damn Bloody Mary Mix 

Basic ingredients for the Mary Mix

Basic ingredients for the Mary Mix

Serves 6 – about 6 C

Your favorite salsa                                                      2 cups or a 16 oz jar

Vegetable juice cocktail (like V8™)                        4 cups

Worcestershire sauce                                                 2 Tbsp

Lemon juice, freshly squeezed                                  2 lemons

Lime juice, freshly squeezed                                     2 limes

Celery salt                                                                     2 tsp

Texas Pete™ Garlic Hot Sauce                                 2 Tbsp

Put everything except the vegetable juice in the canister of a high powered blender. I use a Blendtec®. Process until smooth. If using the Blendtec® choose “Whole Juice” option. You can also do this with a hand blender.

Combine vegetable juice with the mixture from the blender. Chill and serve or proceed with canning.

To Can: follow the basic “hot water bath” canning instructions HERE. Process for 30 minutes. NORMALLY you process tomatoes for 45 minutes, however since all of the products have been canned before AND there is high acid thanks to the citrus, you can safely process for a shorter time.

Chilled mix keeps about 5 days in the fridge and canned will last 6 months in a cool dark place. Shake or mix well before serving.

 

 

Holiday Entertaining? Kickoff with Boozy Punch

Right now, all around the world, people are sharing recipes for the holidays. Making baked goods for friends and family. Bringing casseroles to potlucks. Creating homemade gifts for loved ones. There are so many opportunities to get together with friends during the month of December. If you are the host, there is always the question, “What the hell will I serve?” When it comes to food, you usually have a plan – I hope – but when it comes to drinks many people are left baffled. How much to buy and what to serve are always tricky. I typically have beer on tap because John brews at home and we have a kegerator (honestly), but I also have a self-serve bar and a premixed cocktail in a punch bowl to get the spirits flowing.

To help you out with some answers, here are a few guidelines, a recipe and a few tips from Aunt LeAnne:

  • 1 or 2 alcoholic drinks per hour per adult guest is about right. I plan on more JUST IN CASE. Remember, not everyone will imbibe because someone has to be the driver.
  • Keep the drinks separate from the food or everyone will be congregating in the same area. You want people to mill about and chat with folks they don’t know.
  • Only put in view booze you are willing to part with. For example, DO NOT put the $100 bottle of scotch on display unless you are prepared to serve it or have someone bastardize it with soda or worse.
  • Find a fun bucket, tub or other large receptacle to hold ice, beer and sodas. In the summer use a small baby pool, in the winter, find a galvanized or tin tub and place it outside on the patio.
  • Keep soft drinks and alcoholic drinks separate, that way you can monitor minors who might be trying to drink booze on the sly. (Moment of Truth – I think the 21 drinking age is bull shit. If you can vote and serve in the military at age 18, you should be allowed to buy a beer.)
  • If someone is already loaded, offer them soda, water or coffee so they don’t embarrass themselves or you. I have had to politely cut folks off. Yes, really.
  • A premixed cocktail or punch bowl is always a good option. Guests don’t have to mix their own and it takes some stress off YOU because it can be made the night before or earlier in the day depending on the ingredients. Check here for some summery options.

Recently I attended an It’s On Me cocktail party at the Velveteen Rabbit and had a TERRIFIC cocktail called the Bronze Bell. After chatting with the bar tender and getting the ratios on their version, I created THIS punch bowl version for a crowd with some of the same ingredients. A punch bowl traditionally was nearly all booze; however, I find incorporating non-alcoholic elements is the way to go.  Enjoy!

Bronze Bell-ish Boozy Punch

Here are the cocktail basics for the punch

Here are the cocktail basics for the punch

Makes 1 gallon, serves 32 – 4 oz portions

4 C Bulleit Rye

2 C freshly squeezed lemon juice (DO NOT sub with that shit from the green jar)

2 C Aperol

2 Tbsp pure maple syrup more or less to taste (organic if you can find it)

Several shakes of Cherry Bitters to taste

2 C club soda or seltzer

2 C 7-up or Sprite

Combine all ingredients except the sodas, mix well and put in the fridge to chill. I chill overnight. At this point you can serve it as is and it will be a boozy cocktail. My sister in law prefers it this way.

To serve – My punch bowl will only hold ½ gallon at a time with an ice ring, so…measure 2 C of the boozy mixture into the bowl and top with 1 C each of the sodas.

An ice ring made with a ring mold of your choosing is a huge plus. I slice a lemon and put that in the water before freezing just to be pretty. An Ice ring keeps the punch cold without diluting it too much and saves you from having to have an ice bucket nearby.

Sometimes you are the host, sometimes you are the invited guest. If you are a regular reader, you have seen the blogs below, but always a good reminder. If you are a first time reader, welcome! Check out the links below.

How to be a good guest during the festivities

Thoughts on RSVPing

Cocktails for a Crowd (from my live demo at Springs Preserve)

Thanks to everyone who came to the demo at the Springs Preserve on July 19th. Special thanks to Chef Beni Velazquez for sharing his fabulous Peach Sangria with us. Here are the cocktail recipes and the dessert recipes will appear soon. If you attended the demo, I want to apologize for lying to you. That pitcher I used for the Mojitos is 2 quarts, not 1 ½ quarts.  Enjoy!

Peach Sangria

Origin: Chef Beni Velazquez

By Chef Beni LLC

Notes: Sangria is best made 1 day before it is needed.

1 bottle  (750 ml)   white wine, Spanish table wine

3 oz                            brandy

3 Tablespoon      sugar

5 ea                             peaches, use 3 of them for puree

2 Tablespoon       lemon juice

1 Each                        granny smith apples, peeled, deseeded and diced

1 Each                        oranges, quartered and sliced

1 Each                        lemons, quartered and sliced

Instructions: combine all ingredients and mix well 48 hrs. prior to drinking. When serving fill glass with ice then pour sangria with some fruit to ¾ of glass and top off with choice of soda water, sprite or sparkling wine.

Serves / Time:

Serves 6

Prep Time: 20 minutes

Serving Size 6oz

Total Time 20 minutes

 

Mojito Pitcher

This is NOT a really boozy drink ON PURPOSE.  It’s made to be an afternoon sipping cocktail.  If you make it this way, people can enjoy more than one without getting too drunk.  Of course you can adjust the alcohol content to suit yourself.

1 C white rum

2 limes

2 -3 Fresh mint sprigs

¼ C mint simple syrup (recipe follows)

Ice

7-up

I use a 2 Qt pitcher to make this and unlike a traditional Mojito, I use the ice IN the pitcher to complete the measurements.

In the pitcher, put the rum and the simple syrup.  Cut the limes crosswise, and using a citrus press, juice them and toss in the lime rinds.  “Bruise” the mint by rolling the sprigs in your hand and add to the pitcher.  Top with ice nearly filling the pitcher.  With a long wooden spoon or a long muddler, muddle the limes and mint with the ice and rum.  The ice and the muddler will break the mint up further and release more lime flavor from the rinds.  Don’t be alarmed if the mint breaks up and there are little pieces floating in the mix, that’s the idea.

Fill the remainder of the pitcher with 7-Up, stir and enjoy.  Makes about 6 servings.

Mint Simple Syrup – bring 1 cup water and 1 cup sugar to a boil.  Bruise 2 mint sprigs (6” each) and add to mixture.  Stir and remove from heat.  Cover and allow to cool, then strain.  Can be made 4 days in advance.  Also great in iced or hot tea.